Our business practices are deeply collaborative; we engage with community members directly for feedback and testing, making their voices integral to our design and production.
Our diverse team of writers and creatives brings a broad range of perspectives, ensuring stories and projects resonate meaningfully with our audience.
We are committed to commissioning and showcasing work that empowers and reflects our community, fostering a space where everyone can see themselves and their experiences represented.
As a trans-owned company with products that function as direct links to queer joy, for them is proudly fighting for radical self-expression, authentic connection and human experience.
We are guided by these values:

We Believe
that gender is a journey, not a destination

We Believe
that the journey is generative, is magic, is natural

We Believe
that the journey of gender magic should destroy definition

We Believe
in the reclamation of play

We Believe
there’s nothing more uplifting brazen, playful, or freeing than human beings breaking shit apart, transforming, banding together, curating a space to reflect their attitude arriving, departing, and arriving at gender again and again.

We Believe
in inciting imagination

We Believe
in blooming, sharing all our individualities

We Believe
in blooming, sharing all our individualities

We Believe
that community can provoke; can stare back at oppression

We Believe
in departing and arriving as their most unapologetic, ever-changing, untethered selves

We Believe
queer revolution is in our nature, and like nature, this landscape should be wild, limitless, slippery, weird, and saturated with positive chaos

We Believe
Wherever you are on your gender journey,